ASCOT LLOYD

Motion graphics piece for an Ascot Lloyd advertising campaign, built around the idea of revealing the human side of information technology. I designed and animated three distinct infographic sequences, each constructed from bespoke graphic elements that gradually assemble into a human-like face while still retaining their data-led visual language. These three motion graphic faces then transition into a real human face at the end, creating a visual bridge between information, technology, and human connection.